De Kruiff went looking for the ‘zinc tub sentiment’, still held by some Dutch today, and asked 100 visitors of the Photo Festival Naarden and people shopping in the centre of The Hague to literally and figuratively put the zinc tub somewhere and describe which feelings it evokes from the past. This process resulted in more than 100 Polaroids with a few words written by the person portrayed with the tub. From then on the Photo Festival Naarden decided to expand its event by including another theme called ‘BEKIJKS”